The Reporting Trap
Reporting Takes Forever
Every test needs a slide deck. Every quarter needs a rollup. You spend more time reporting on tests than running them.
Stakeholders Can't Access Results
Your testing tool is too complex for non-analysts. So you become the human API for "what did that test show?"
No Program-Level View
Leadership wants to see program ROI. You want to show win rates and velocity. Building those reports manually is a nightmare.
Agency Branding Headaches
For agencies: every client report needs custom branding. Hours spent on formatting instead of analysis.
Reporting That Builds Itself
Every test you log generates shareable reports automatically. Program dashboards update in real-time. Your job is analysis, not formatting.
One-Click Sharing
Generate a shareable link for any test result. Stakeholders see a clean, read-only view without needing an account.
White-Label Reports
Agencies: add client branding to reports. Your testing platform, their logo.
Program Dashboards
Real-time win rates, test velocity, and ROI metrics. Prove program value at a glance.
Collaboration & Reporting Features
Reporting for Every Audience
Quarterly Business Reviews
Pull program-level metrics in seconds: total tests, win rate, estimated revenue impact. No spreadsheet required.
Weekly Standup Updates
Share links to recent test results in Slack or your standup doc. Everyone stays aligned without meetings.
Client Deliverables
White-label reports with client branding. Monthly performance summaries generated automatically.
One-click executive reports
Generate quarterly dashboards, revenue impact summaries, and win rate breakdowns automatically. White-label reports available on Agency plans with client branding.
Reporting Works Best With
Reports are only as good as the data behind them.
Frequently Asked Questions
Can stakeholders view reports without an account?
Yes. When you share a test result, you get a public link that anyone can view. They see a clean, read-only page with the test details, results, and key takeaways—no login required. You control which tests are shareable and can revoke access anytime.
How does white-label reporting work for agencies?
On Agency plans, you can customize reports with client logos, brand colors, and custom domains. When you share a report, it looks like it came from your agency—not from GrowthLayer. Perfect for monthly retainer deliverables.
Can I export reports for offline use?
Yes. Any test report or program dashboard can be exported to PDF. Useful for board presentations, stakeholder meetings, or archiving. The exported PDF includes all visualizations and key metrics.
How do team workspaces work?
Team workspaces let you collaborate on tests with role-based access. Admins can manage team settings, editors can create and modify tests, and viewers can see results without editing. Everyone stays aligned without stepping on each other's work.