account A/B Test Results & Research

Evidence-based test ideas, findings, and best practices for account.

106

Total entries

0%

Win rate

10

Entry types

106 results

Test: Compare value framing: A) “Smooth your bills” B) “Avoid summer spikes” C) “Stay in control of your e...

High confidence

Test: Could also list as an information icon on the tile Update the redemption page to make it clear that ...

High confidence

Test: It’s hard to tell what’s in there, and the bubble sizes don’t feel proportional to actual usage.” ...

Medium confidence

Test: It needs to be clearer.” “I don’t like that the 'other' category is so vague.

Medium confidence

Test: And I’m not sure what 'other' means.

Medium confidence

Test: “The size of the bubbles doesn't seem to match the actual usage, which is confusing.

Medium confidence

Test: I would know that I can use that toggle to compare.” 2 participants focused on improving understanda...

Medium confidence

Test: Right now, it’s not as interactive as I’d like.” “I would suggest improving navigation; I would pu...

Medium confidence

Test: “I think the navigation could be clearer, maybe making the bubbles clickable so I can dive deeper in...

Medium confidence

Test: When asked about the biggest area for improvement: 2 participants suggested improving the navigation...

Medium confidence

Test: In particular, participants recommended enhancing the proportional representation of energy usage, e...

Medium confidence

Test: Users suggested improvements to the feature, focusing on more interactivity, clearer data representa...

Medium confidence

Test: I can compare how much I paid this month compared to last year.

High confidence

Test: Adulcechic (33): "I like that I can see the time of usage...

High confidence

Test: They highlighted the app's ability to show high-usage days and patterns.

High confidence

Test: Many users value the app's display of real-time data and usage trends, as well as the ability to com...

High confidence

Test: I can immediately go to weekly usage or see the info I want right when I log on." Features Users Li...

High confidence

Test: So that's one thing I wish they'd add." Phaespora (28): "My only complaint with the app...

High confidence

Test: Dangur (43): "I'd say it's pretty easy to navigate...The only thing I'd say is you can't look at the...

High confidence

Test: They emphasized the need for more intuitive navigation, especially when switching between daily, wee...

High confidence