Principle
Medium confidence
Shopping Channels - Jan 2026
This report surveyed 540 energy consumers to identify which channels most effectively drive electricity plan sign-ups.
Why This Works
Key Learnings
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Research Finding
Principle
Rewind 2025
general
High confidence
Test Idea
Test: Deepen the personalization of usage insights by surfacing granular data such as rate plan alignment,...
general
High confidence
Test Idea
Test: Expand the reach and utility of the Rewind experience by delivering it via push notification and ena...
general
High confidence
Test Idea
Test: I think including some examples of those devices and or kitchen appliances.
general
High confidence
Test Idea
Test: Keep doing what y'all are doing.
general
High confidence