Winner
High confidence
Repeated Bottom CTA on Long Pages → +15.5% Signups
[company] Test #328 on Umbraco.com (CMS SaaS): adding a trial signup section at the bottom of their long homepage produced +15.5% more trial signups. The bottom of a long page is high-intent real estate.
Hypothesis
Users who reach the bottom of a long page are highly engaged and should be given another conversion opportunity.
Why This Works
Key Learnings
Expected Lift Range
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