Inconclusive
Low confidence
Earliest Availability
In this experiment, the earliest availability dates were displayed underneath product tiles on listing pages. This was a/b tested on a car rental service website. Impact on product adds-to-cart as well as transactions was measured.
Hypothesis
If we implement 'Earliest Availability' on listing pages (In this experiment, the earliest availability dates were displayed underneath product tiles on listing pages), then key conversion metrics will improve.
Why This Works
Key Learnings
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