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High confidence

Test: Opening this up to more customers, and providing alternative signup methods, would increase the prog...

Test idea generated from UX research recommendation in "Research for increasing Customer Loyalty". Full recommendation: Opening this up to more customers, and providing alternative signup methods, would increase the programs visibility and increase trust and loyalty from our customers We could also explore expanding this program to customers such as Teachers, Nurses, First Responders etc.

Hypothesis

If we implement "Opening this up to more customers, and providing alternative signup methods, would increase the prog", then key metrics will improve, because UX research from "Research for increasing Customer Loyalty" supports this change based on user feedback and behavioral data.

Why This Works

Key Learnings

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