Medium confidence
Test: Customers expected to be able to update their preferences here even if they did chose to opt-in.
Test idea generated from UX research recommendation in "[company] | Usability Test | App Onboarding". Full recommendation: Customers expected to be able to update their preferences here even if they did chose to opt-in.
Hypothesis
If we implement "Customers expected to be able to update their preferences here even if they did chose to opt-in.", then key metrics will improve, because UX research from "[company] | Usability Test | App Onboarding" supports this change based on user feedback and behavioral data.
Why This Works
Key Learnings
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