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AB Testing Podcast

Hosted by Microsoft testing veterans Alan Page and Brent Jensen, discussing A/B testing in agile development, big tech experimentation, and data-driven culture.

Overview

The AB Testing Podcast is hosted by two Microsoft testing veterans, Alan Page and Brent Jensen, who bring deep expertise from building experimentation culture at one of the world's largest technology companies. The show covers the role of A/B testing in agile development, effective line management, and the latest stories in big tech experimentation.

What makes this podcast unique is its perspective from inside a major tech company's experimentation program. While many CRO podcasts focus on marketing optimization and conversion funnels, AB Testing covers product experimentation, engineering culture, and the organizational challenges of testing at scale. Topics frequently address how to build data-driven decision-making culture across entire organizations.

The AB Testing Podcast is particularly valuable for product managers, engineering leaders, and experimentation practitioners working in technology companies. The hosts' Microsoft background provides insights into how large-scale experimentation programs operate in practice, with lessons applicable to organizations of all sizes.

Key Features

  • Big tech experimentation insights
  • Agile development and testing
  • Organizational culture discussions
  • Data-driven decision making
  • Product experimentation focus
  • Microsoft experimentation learnings
  • Engineering leadership perspective

Pros & Cons

Pros

  • + Unique insider perspective from Microsoft
  • + Covers product experimentation, not just marketing CRO
  • + Strong on organizational and cultural topics
  • + Long-running with deep episode archive

Cons

  • More tech/product focused than marketing CRO
  • Can be abstract and philosophical at times
  • Less tactical and how-to content
  • May feel disconnected from marketing teams

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