Bite-sized CRO podcast hosted by Tracy Laranjo and Shiva Manjunath, delivering experimentation insights in episodes under 30 minutes.
From A to B is a CRO and experimentation podcast hosted by Tracy Laranjo and experimentation manager Shiva Manjunath. The show is known for getting to the CRO facts quickly in bite-sized episodes, with most running under 30 minutes — perfect for busy practitioners who want to learn on the go.
The podcast covers practical experimentation topics including test design, hypothesis formation, program management, and career development in CRO. Both hosts bring hands-on experience as in-house experimentation practitioners, giving the show a relatable, practitioner-first perspective that avoids overly theoretical or agency-focused content.
From A to B fills a niche in the CRO podcast landscape by prioritizing conciseness and actionability. Each episode is focused on a specific topic, delivering clear takeaways that listeners can apply to their own experimentation programs without investing an hour of listening time.
Hosted by CRO specialist and psychologist Guido X Jansen, covering experimentation, customer experience, and optimization with expert guests.
Hosted by Khalid Saleh and Simbar Dube, covering A/B testing, conversion optimization, and experimentation with semiweekly episodes.
Hosted by Microsoft testing veterans Alan Page and Brent Jensen, discussing A/B testing in agile development, big tech experimentation, and data-driven culture.
Dedicated CRO podcast hosted by Josh Panebianco, featuring expert interviews on A/B split testing and data-driven decision making.