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Conductrics

AI-powered A/B testing and decision engine blending experimentation with machine learning optimization.

Overview

Conductrics V3 is a sophisticated A/B testing and optimization platform that blends traditional experimentation with machine learning to automatically deliver optimal experiences for each user. Created by Matt Gershoff, an expert in digital marketing optimization, Conductrics goes beyond standard A/B testing by incorporating feedback loops and ML models that continuously learn and adapt.

The platform enables teams to set up and preview content variations visually on web pages — ideal for selecting hero images, testing headlines, and optimizing layouts. Conductrics supports A/B testing, machine learning-driven personalization, and business rules in a unified platform, with straightforward API integration into any site, app, or process.

Conductrics offers custom pricing based on specific requirements and use cases. The platform provides real-time test tracking with detailed analytics and insights, helping organizations understand user behavior and make data-driven decisions. It's particularly suited for teams that want to move beyond static A/B tests into automated, adaptive optimization.

Key Features

  • AI/ML-powered optimization
  • A/B testing
  • Adaptive personalization
  • Visual content editor
  • Real-time analytics
  • API integration
  • Business rules engine
  • Feedback loops

Pros & Cons

Pros

  • + Unique blend of A/B testing and machine learning
  • + Automatically optimizes experiences per user
  • + Flexible API integration for any platform

Cons

  • Custom pricing only — no public plans
  • Smaller market presence and community
  • Steeper learning curve for ML features

Integrations

Google AnalyticsGoogle Tag ManagerCustom API integrations

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