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CXL Live (Circus Austin)

A 3-day residential AI and experimentation conference in Austin, TX, where attendees and speakers stay together for talks, networking, and collaboration.

Overview

CXL Live, rebranded as Circus Austin for 2026, is a premier 3-day residential conference for experimentation leaders. Scheduled for October 19-21, 2026 in Austin, TX, the event brings together attendees and speakers in a resort setting on the outskirts of Austin, combining talks, informal networking, and shared dinners in a uniquely immersive format.

The 2026 theme positions the event as an AI conference for experimentation leaders — 'the humans in the loop.' Sessions cover advanced experimentation methodology, AI-driven optimization, statistical approaches, and building experimentation culture within organizations. Speakers include senior practitioners from top companies and agencies who share real-world case studies and hard-won insights.

What makes CXL Live distinctive is its residential format. Unlike typical conferences where attendees disappear after sessions, CXL Live creates an environment where deep, meaningful connections form naturally over three days of shared experiences. The intimate scale and high caliber of attendees make it one of the most valuable networking opportunities in the CRO industry.

Key Features

  • 3-day residential format
  • AI + experimentation focus
  • Intimate resort setting
  • Senior practitioner speakers
  • Structured networking
  • Shared meals and activities
  • Advanced methodology sessions

Pros & Cons

Pros

  • + Residential format creates deep connections
  • + Top-tier speakers and attendees
  • + AI + experimentation cutting-edge focus
  • + CXL brand draws the best practitioners

Cons

  • Premium pricing including accommodation
  • Limited capacity creates exclusivity
  • Austin, TX location requires travel for most
  • Annual event — only one chance per year

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