Targeted micro-survey tool with contextual nudges, AI sentiment analysis, and behavioral targeting.
Qualaroo, now part of ProProfs, is a targeted micro-survey tool that specializes in collecting contextual user feedback through unobtrusive on-site and in-app nudges. Rather than sending users to a separate survey page, Qualaroo displays small, targeted questions at the right moment during the user experience using its proprietary Nudge technology.
Qualaroo's nudge-based approach allows teams to ask questions based on user behavior, page content, visit frequency, and other contextual signals. The platform supports NPS, binary (yes/no), open-ended, and multiple choice questions with branching logic. AI-powered sentiment analysis (powered by IBM Watson) automatically categorizes responses by sentiment and topic, helping teams spot emotional patterns without manual review.
Qualaroo offers a Free plan with all features, unlimited surveys, and unlimited administrators, but limited to 50 responses and 10,000 page views per month. Paid plans start at $39.99/month for higher volume.
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