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social_proof A/B Test Results & Research

Evidence-based test ideas, findings, and best practices for social_proof.

43
Total entries
42%
Win rate
10
Entry types

43 results

Test Idea
Winner

Replacing Static with Interactive Integration Logos → +21.4% Signups

social_proofhomepage
Expected lift: 10%-25%
Medium confidence
Test Idea
Winner

Social Counts (Activity Numbers) on Service Platforms → +19–26.8% Leads

social_prooflanding
Expected lift: 10%-30%
Medium confidence
Test Idea
Winner

Video Testimonials + Subscription Table Above Fold → +6.7% Purchases

social_proofpricing
Expected lift: 5%-15%
High confidence