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1,100+ A/B Test Results & CRO Research

Evidence-based test ideas, research findings, and best practices — searchable and free.

1,183 results

Test Idea

Test: Address "Inconsistent and delayed posting of payments."

pricingaccount
Medium confidence
Test Idea

Test: Address "Problems with service transfers and cancellations."

pricingaccount
Medium confidence
Test Idea

Test: Address "Unauthorized changes to accounts or services."

pricingaccount
Medium confidence
Test Idea

Test: Address "Charges for early termination without clear communication."

pricingaccount
Medium confidence
Test Idea

Test: Address "Problems with average billing and unexpected rate increases, leading to higher c..."

pricingaccount
Medium confidence
Test Idea

Test: Address "Difficulty in getting refunds or credits, including issues with refunds and depo..."

pricingaccount
Medium confidence
Test Idea

Test: Address "Misleading information about rates and plans."

pricingaccount
Medium confidence
Test Idea

Test: Address "Hidden fees and unexpected charges."

pricingaccount
Medium confidence
Test Idea

Test: Address "Unexpected high bills and charges, with high and inconsistent billing amounts."

pricingaccount
Medium confidence
Test Idea

Test: Address "Billing Issues: Incorrect billing for services not requested or used."

pricingaccount
Medium confidence
Test Idea

Test: Address "Complaints about higher rates for loyal customers compared to new customers."

layouthomepage
Medium confidence
Test Idea

Test: Address "Frustration with inability to set up automatic payments and discrepancies in bil..."

layouthomepage
Medium confidence
Test Idea

Test: Address "Website and app bugs, including issues with decimals, login problems, and error ..."

layouthomepage
Medium confidence
Test Idea

Test: Address "Problems with bank account updates not reflecting correctly."

layouthomepage
Medium confidence
Test Idea

Test: Address "Issues with the updated app causing billing and payment problems."

layouthomepage
Medium confidence
Test Idea

Test: Address "Unresolved issues despite multiple calls."

layouthomepage
Medium confidence
Test Idea

Test: Address "Unhelpful or hard-to-understand customer service representatives."

layouthomepage
Medium confidence
Test Idea

Test: Address "Concerns about customer service, including: Long hold times and lack of callback..."

layouthomepage
Medium confidence
Test Idea

Test: Address "Difficulty in managing multiple accounts or distinguishing between them on the w..."

layouthomepage
Medium confidence
Test Idea

Test: Address "Issues with login and navigating account, usage, and billing information."

layouthomepage
Medium confidence

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