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Prismfly

An award-winning ecommerce CRO agency and the first CRO-focused Shopify Plus certified agency, specializing in CVR and AOV optimization.

Overview

Prismfly is an award-winning ecommerce agency that pairs CRO strategy with best-in-class design and development to create leading digital experiences. Co-founded by Yaseen and Yusuf Shurbaji, Prismfly distinguishes itself as the first CRO-focused Shopify Plus certified agency, making them uniquely positioned in the ecommerce optimization space.

The agency's team is comprised of world-class full-stack engineers, data scientists, and CRO analysts who focus intensely on two key metrics: Conversion Rate (CVR) and Average Order Value (AOV). Their services include strategic roadmapping, data-driven prioritization, and experimentation to measure customer and revenue impact, with designs built around customer needs backed by usability testing, ADA compliance, and data-driven insights.

Beyond CRO, Prismfly also excels in retention marketing, offering data-driven email and SMS campaigns designed to boost average order value, customer lifetime value, and satisfaction. They are recognized partners with Elevar, Klaviyo, and Tandym, demonstrating deep integration expertise within the Shopify ecosystem.

Key Features

  • Shopify Plus CRO
  • Conversion rate optimization
  • AOV optimization
  • Strategic roadmapping
  • ADA-compliant design
  • Usability testing
  • Email & SMS retention marketing
  • Data science & analytics

Pros & Cons

Pros

  • + First CRO-focused Shopify Plus certified agency
  • + Deep specialization in ecommerce CVR & AOV
  • + Full-stack engineering and data science team
  • + Strong Shopify ecosystem partnerships (Elevar, Klaviyo)

Cons

  • Primarily focused on Shopify/ecommerce only
  • May not suit B2B or SaaS companies
  • Newer agency compared to some competitors

Integrations

Shopify PlusKlaviyoElevarGoogle AnalyticsTandym

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