Skip to main content

1,100+ A/B Test Results & CRO Research

Evidence-based test ideas, research findings, and best practices — searchable and free.

1,183 results

Ux Principle
Principle

[company] | Usability Test | App Onboarding

mobile
Medium confidence
Research Finding
Principle

Flat Bill Experiences & Research - Energy Insiders Study

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 2Q23 Report FINAL 20230816.pdf

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 4Q23 Report FINAL Updated 20240311.pdf

general
Medium confidence
Research Finding
Principle

[company] Consumer ERCOT Energy Brand Tracker 2Q25 Report FINAL 20250820.pdf

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 1Q24 Report FINAL 20240520.pdf

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 3Q24 Report FINAL 20241103.pdf

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 1Q23 Report FINAL 20230517.pdf

general
Medium confidence
Research Finding
Principle

[company] ERCOT Retail Brand Tracker 2Q22 Report FINAL 20220815.pdf

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 2Q24 Report FINAL 20240826.pdf

general
Medium confidence
Research Finding
Principle

[company] Home EAST Energy Brand Tracker 2Q25

formcheckout
Medium confidence
Research Finding
Principle

[company] ERCOT Retail Brand Tracker 1Q22 Report FINAL 20220502.pdf

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 3Q23 Report FINAL 20231129.pdf

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 4Q22 Report FINAL 20230213.pdf

general
Medium confidence
Research Finding
Principle

[company] Home ERCOT Retail Brand Tracker 4Q24 Report FINAL 20250218.pdf

general
Medium confidence
Research Finding
Principle

[company] ERCOT Retail Brand Tracker 3Q22 Report FINAL 20221108.pdf

general
Medium confidence
Research Finding
Principle

[company] Consumer ERCOT Energy Brand Tracker 1Q25 Report FINAL 20250528.pdf

general
Medium confidence
Research Finding
Principle

[company] Consumer ERCOT Energy Brand Tracker 3Q25 Report

general
Medium confidence
Research Finding
Principle

[company] Consumer EAST Energy Brand Tracker 1Q25

general
Medium confidence
Research Finding
Principle

[company] 2026 Mass Offer Test Report

general
Medium confidence

Not sure where to start?

Answer a few questions about your site and get personalized test recommendations ranked by expected impact.

Get personalized recommendations