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1,100+ A/B Test Results & CRO Research

Evidence-based test ideas, research findings, and best practices — searchable and free.

1,183 results

Research Finding
Principle

June 2025 Wheelock Insights All brands

layouthomepage
High confidence
Research Finding
Principle

Reduced Usage Program Survey Report

accountaccount
High confidence
Ux Principle
Principle

[company] Battery Perks - Comprehension Study

loyaltyaccount
High confidence
Ux Principle
Principle

[company] App - Renewal Journey Usability Research

accountaccount
Medium confidence
Research Finding
Principle

Contentsquare Analysis - [company] Protect the Environment

layouthomepage
High confidence
Research Finding
Principle

August 2024 Wheelock Insights - All Brands

layouthomepage
High confidence
Ux Principle
Principle

[DE] Research Results: Free Nights LP Comprehension

formcheckout
High confidence
Research Finding
Principle

Contentsquare Analysis - Blog & Contact Us

layouthomepage
High confidence
Research Finding
Principle

Sept 2024 - User Interviews: TDSP Charges & High Bill Results

accountaccount
Medium confidence
Ux Principle
Principle

Vivint+[company] One App Usability Study

mobile
Medium confidence
Ux Principle
Principle

UT - Usage Visualization Studies - October 2024

accountaccount
Medium confidence
Ux Principle
Principle

Usage Journey Overview

accountaccount
High confidence
Research Finding
Principle

October 2024 Wheelock Insights - All Brands

layouthomepage
High confidence
Ux Principle
Principle

[[company]] Research Results: Product Chart 2024

formcheckout
High confidence
Research Finding
Principle

DE Solar Buyback Journey Research - Nov 2024

formcheckout
Medium confidence
Research Finding
Principle

November 2024 Wheelock Insights - All Brands

layouthomepage
High confidence
Ux Principle
Principle

[DE] App: Vivint Home Base Essentials

productpdp
Medium confidence
Ux Principle
Principle

[DE] Homebase Essentials Study - OE and OAM - Dec 2024

productpdp
Medium confidence
Research Finding
Principle

Final [company] Benchmark Presentation Deck.pdf

formcheckout
Medium confidence
Ux Principle
Principle

[[company]] Phase 1 Results: Tree Test + Usability Test - Feb 2025

accountaccount
Medium confidence

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